Last Updated: July 2026

Introduction

Lawton Brook Limited (“Lawton Brook”, “we”, “our” or “us”) is committed to protecting your privacy and handling your personal information responsibly.

This Privacy & Cookie Policy explains what personal information we collect, how we use it, your rights, and how cookies are used on our website.

We process personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

By using our website or contacting us, you acknowledge that your information may be processed as described in this policy.

Who We Are

Lawton Brook Limited specialises in the supply of luxury, prestige, performance and 4×4 vehicles.

Where requested, we may introduce customers to carefully selected finance providers via our finance partner, Oracle Asset Finance Limited, to help arrange vehicle finance.

For the purposes of data protection legislation, Lawton Brook Limited is the Data Controller for the personal information we collect.

Information We Collect

Depending on how you interact with us, we may collect the following information:

Personal Details

• Name

• Address

• Email address

• Telephone number

• Date of birth (where required)

• Driving licence details (where required)

Finance Information

If you request vehicle finance we may also collect:

• Employment information

• Income details

• Bank details

• Proof of identity

• Proof of address

• Payslips or bank statements

• Information relating to joint applicants (where applicable)

Vehicle Enquiries

When you enquire about a vehicle we may collect:

• Vehicle preferences

• Part exchange details

• Purchase history

• Communication preferences

Website Usage

When you visit our website we may automatically collect information including:

• IP address

• Browser type

• Device information

• Pages visited

• Time spent on the website

• Referring website

This information helps us improve the performance and security of our website.

How We Collect Information

We collect information when you:

• Submit an enquiry through our website

• Contact us by telephone

• Visit our showroom

• Email us

• Complete finance or purchase documentation

• Subscribe to marketing communications

• Use our website

How We Use Your Information

We only use your information where we have a lawful basis to do so.

This includes:

• Responding to enquiries

• Arranging vehicle purchases

• Preparing quotations

• Introducing finance applications (where requested)

• Verifying your identity

• Preventing fraud and financial crime

• Meeting legal and regulatory obligations

• Improving our services

• Managing customer relationships

• Handling complaints

• Maintaining business records

If you consent, we may also send you information about:

• New vehicle arrivals

• Promotions

• Events

• Services

• Special offers

You can withdraw your marketing consent at any time.

Finance Applications

If you request finance, we may share your information with Oracle Asset Finance Limited and selected finance providers solely for the purposes of assessing and arranging finance.

Those organisations will process your information in accordance with their own Privacy Policies.

Telephone Calls

Telephone calls may be recorded for:

• Staff training

• Quality assurance

• Fraud prevention

• Regulatory compliance

Marketing

We will only send electronic marketing communications where:

• You have given your consent; or

• We are permitted to do so under applicable law.

Every marketing email includes an unsubscribe link.

You can opt out at any time by contacting us.

Sharing Your Information

We never sell your personal information.

We may share your information with trusted third parties including:

• Finance providers

• Professional advisers

• IT service providers

• Website hosting providers

• Marketing service providers

• Payment processors

• Government or regulatory authorities where legally required

All third parties are required to protect your information and only process it on our instructions or under their own legal obligations.

How Long We Keep Information

We only retain personal information for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting and regulatory requirements.

Where finance applications or vehicle sales are involved, certain records may need to be retained for several years to comply with legal obligations.

When information is no longer required, it is securely deleted or anonymised.

International Transfers

Some of our service providers may store or process information outside the United Kingdom.

Where this occurs, we ensure appropriate safeguards are in place in accordance with UK data protection law, including the use of approved contractual safeguards where necessary.

Keeping Your Information Secure

We take appropriate technical and organisational measures to protect your personal information against:

• Unauthorised access

• Loss

• Misuse

• Alteration

• Disclosure

Although we take every reasonable precaution, no website or internet transmission can ever be guaranteed completely secure.

Your Rights

Under UK GDPR you have the right to:

• Request access to your personal information

• Request correction of inaccurate information

• Request deletion of your information (where applicable)

• Request restriction of processing

• Object to processing

• Request transfer of your information (where applicable)

• Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the details below.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience, understand how visitors use our website and help us improve our services.

Cookies are small text files stored on your device.

We use the following categories of cookies:

Essential Cookies

These cookies are necessary for the website to function correctly and cannot normally be disabled.

Examples include:

• Security

• Session management

• Website functionality

Analytics Cookies

With your consent, we use analytics services such as Google Analytics 4 (GA4) to understand how visitors use our website.

These cookies may collect information including:

• Pages viewed

• Time spent on pages

• Device type

• Browser

• Approximate location

• Traffic source

This information is aggregated and does not directly identify individual visitors.

Marketing Cookies

Where applicable, we may use marketing or advertising cookies to measure the effectiveness of our advertising or provide more relevant advertising.

These cookies are only used where you have provided consent.

Cookie Consent

When you first visit our website you will be presented with a cookie banner allowing you to:

• Accept all cookies

• Reject non-essential cookies

• Manage your cookie preferences

You may change your cookie preferences at any time using the cookie settings available on our website.

Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of external websites.

Contact Us

If you have any questions regarding this Privacy & Cookie Policy or wish to exercise your data protection rights, please contact:

Lawton Brook Limited

Whitfield Business Park
Knaresborough
HG5 8BS

Telephone: 0800 612 2707

Email: sales@lawtonbrook.co.uk

Complaints

If you are unhappy with how we have handled your personal information, we would appreciate the opportunity to resolve your concerns first.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

Information Commissioner’s Office

Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Telephone: 0303 123 1113

Website: https://ico.org.uk

Changes to this Policy

We may update this Privacy & Cookie Policy from time to time to reflect changes in legislation, technology or our business practices.

The latest version will always be published on this page together with the date of the most recent update.